When Admiration Turned to Action
“I’d been following Need Order’s design tips on LinkedIn and Instagram for months—liking, sharing, even commenting on their posts. But it wasn’t until I read their in-depth guide on ‘5 Elements of a Powerful Brand Refresh’ that I knew I had to reach out.”
— Clara Martinez, CEO, PureSip Beverages
PureSip loved sharing Need Order’s content, but their own brand felt dated—customers didn’t recognize them, and inbound inquiries had plateaued.
Turning Point: From Social Scroll to Strategy Session
After absorbing those insights, Clara clicked “Contact” and in a 10-minute call on May 1, 2025, Need Order’s Creative Head zeroed in on what PureSip needed: a fresh logo, modern color palette, and consistent visual voice.
Our 4-Step Creative Makeover
1. Brand Audit & Mood Board
We reviewed every touchpoint—website, packaging, social—and built a mood board that blended PureSip’s playful spirit with a sleek, modern edge.
2. Logo & Color Palette Redesign
Our designers crafted a new logo mark and chose a vibrant palette that stood out on shelves and social feeds alike.
3. Visual Templates & Collateral
From social post templates and email headers to business cards and labels, we ensured every asset spoke the same visual language.
4. Launch Rollout & Brand Guidelines
We delivered a brand guide with do’s and don’ts, then trained PureSip’s in-house team on how to use the new elements for maximum impact.
Meet Our Creative Team
- Anya Ivanova – Brand Strategist who led the audit and mood-board sessions
- Lucas Moreno – Lead Designer who crafted the new logo and color system
- Michael Chen– Visual Asset Specialist who built all templates and collateral
We’re grateful to Need Order Head of Creative and this expert squad for bringing PureSip’s personality to life.
Project Timeline
- First Call: May 1, 2025
- Design Phase: May 3 – May 20, 2025
- Asset Creation: May 21 – June 5, 2025
- Launch & Training: June 6 – June 15, 2025
- Total Duration: 6 weeks
Celebrating Real Results
- +30% increase in inbound brand inquiries
- +50% lift in brand recall during customer surveys
- +40% more social engagement on refreshed posts
- +20% rise in website visits within two weeks of launch
By June 15, 2025, PureSip Beverages wasn’t just a familiar name—it was a brand people remembered, trusted, and talked about.
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