It’s Leila Hassan, and for six years, I’ve specialized in building and scaling transactional email pipelines for leading e-commerce brands. I architect event-driven architectures that pull real-time order and shipment data into dynamic email templates featuring package-tracking maps and personalized upsell recommendations. I optimize for clarity, accessibility, and mobile responsiveness, then monitor delivery logs to guarantee 99.9% uptime and sub-second trigger times. My transactional systems consistently achieve 100% deliverability and drive incremental revenue through contextually relevant cross-sells.
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